Spell check your articles before placing them online. Frequent misspellings send a message that you are not professional, and can indeed cause you to lose business. Your articles are a direct representation of your business, and should reflect you in the best manner. Even one error can result in the loss of a sale.
Use plugins for your facebook page to automate pulling your blog feed into your page. A lot of people don't want to leave facebook unless they are given a reason to. Just posting a link to an article may not be enough of an enticement for them to click. Having your content go to facebook will help you develop your readership, plus it makes it even easier for your friends to share content.
Concentrate on promoting your articles, and do some SEO utilizing social media. Use Digg and Twitter. Leave behind the URL when you are commenting on blogs and websites. You can try automated tools or you can always hire others to do it for you if you don't have the time.
Choose your topic based on your audience. Remembering your target market is the best thing to do when choosing what it is you want to write about. Make sure the topic you choose is not only of interest to you, but also to those you are trying to appeal to the most: your readers.
A great tip when promoting your online articles is to make an offsite directory of your articles by using sites such as Squidoo or HubPages. People who may not know about your articles will see your articles on these particular directories, which will draw even more potential readers to you.
Do not copy other articles and submit them as your own. Reputable article directories will remove plagiarized content very quickly as readers are usually fast to report any stealing of content, so your efforts will have been wasted. Also, think about how you would feel if you spent a lot time writing a quality article only to have it stolen.
Write at least one new article every day, and spend the rest of your dedicated hours spinning it and submitting it. This will ensure that there is a variety of different sites with backlinks to your website and that will boost your search engine page rank and put you at the top of the results page.
When writing for article marketing, be sure to stay organized. Think about your topic thoroughly before you begin writing. Identify your resources and plan on your keywords. Establish the amount of time you want to spend on writing and stick to it. Don't be distracted by other online enticements when you check your references. Stay focused!
After you have completed writing your marketing article, you need to compose a summary which is at least two sentences, and no more than five sentences, long. This summary should briefly describe what your article has to offer. Beginning your summary with an action verb can help you hook the reader.
Pick a smart title. You want the title of your article to be both relevant to the article, but also searchable so that you can be easily found. Use an interesting title that also includes the most important keywords, in order to drag both your target audience and the search engines in.
Article marketing might seem risky, because so much depends on the quality and effectiveness of the articles you produce. As this article has shown, though, putting together an effective, impressive article marketing strategy might be easier than you think. With tips like these, you can use articles to increase your website traffic and win over potential visitors.