If you're tired of the cruel marks that time etches on your face - the bags under your eyes, wrinkles, jowls, crow's feet, turkey neck - you've probably looked into Botox or even cosmetic surgery.
But before going for one of these these radical, expensive and risky procedures, you ought to consider a gentler approach in the form of facial gymnastics.
Here are five great reasons why a facial workout is a smart move for you.
Firstly it's a non-invasive procedure - no needles to probe your skin, no knife to slice into your face.
Just the simple use pressure of your own hands and movement of your own facial muscles.
By following a simple routine, you can firm your face, tone the facial muscles and send a supply of regenerating blood through the tissues.
Then there's the matter of money.
Once you've got the techniques of the facial gymnastics under your belt, you're ready to be your own beautician.
No need to pay for those expensive creams or beauty treatments.
And you no longer have to spend time and money driving into town to the beauty salon.
Just minutes a day at home and you're giving your face the treat of staying in shape.
And that's another wonderful thing about facial gymnastics - everything's done in the privacy of your home or anywhere else you choose.
You can even do it in the bathroom at work.
You don't need any equipment or chemicals.
Just the knowledge of some easy methods that produce amazing results.
Another benefit is that there are a slew of desirable side-effects that can come with facial gymnastics.
Some practitioners mention relief of sinus problems.
Others report a lessening of headaches and eye strain.
And last but not least, there's the immeasurable boost to your self-confidence that comes from knowing you look good again, not to mention the admiring glances and requests for the name of your beautician or cosmetic.