Business & Finance Advertising & sales & Marketing

Mathematical Proof You Have To Create A Product Funnel To Maximize Product Income - Part 2

Sean: If we had value ,obviously if you're selling the very same product at 500 that you're selling at a hundred it would, it might not be, you know, but if you're adding more value in.
I'm going to talk about how to add more value into your products in just a moment.
Now, just for kicks and grins.
Lets look at a $5000 product, now I realize that's probably something that most of you have never thought about, but lets just say that there is a $5000 product, and there are people that sell seminars for anywhere from five thousand dollars, on up too, there is a couple of people out there that sell for between $65000 and $100000 a seminar.
So, people do pay those amounts to learn how to do things better.
Again, I realize that number may be out of your realm, out of your imagination, we're going to talk about it in a minute, but divide that into 15000 and what do we get? Unknown: Three.
Sean: Three? Okay, now, I would ask the questions, would that be easier, but my guess would be you'd say well, I don't know, maybe thirty at 500 would be just as easy, and of course, the flip side of that is if the 30 at 500 is just as easy as the 3 at 5000, hey definitely put that in your mind, because you can probably deliver better to three people than you can to thirty.
You can definitely deliver more information.
But, lets go back to say this $500 level, because I think that's where most people can wrap their minds around, is a $500 dollar product at a $500 level.
How difficult, if we're targeting the right people.
Notice, I'm saying if we target the right people, some of you are targeting the right people, some of you are not, we target the right people.
We build a list of people who have needs, okay, and then three, we create a product that meets those needs.
How difficult should it be to sell 30 copies of this product at 500 dollars?

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