It is not difficult to choose a good domain name; however, a number of people are clueless about the process.
The first thing you have to do with the name you have chosen is to search and see if it is already taken or if it is still available.
This is easily done; you can either search through one of the domain name registrars, or turn to the Whois database.
If you think you have a great name and it is available, you'll want to register it right away.
One thing you need to remember is that many of the best dot domain names have been taken by online entrepreneurs; however, you can still find a good memorable dot-com domain name.
Do everything you can to avoid trademark names.
Not only it is unethical to try to cash in from trademark names belonging to other people or companies but it is illegal.
These companies have spent money and time working on recognition and they'll work diligently to get their trademark names back.
Legislation is pending that could make it very difficult for people to use trademarks belonging to other people.
You can create names that are memorable and popular without breaching trademark law.
The best names are the ones that stick in the mind, in other words they're memorable.
Business names are a good option as they describe your product or business.
Take for example officestationery.
com.
Another way to create a memorable domain name is to choose a name that arouses a visual image, GreenValleyResort.
com is an example.
Shorter names are much better most of the time, however sometimes adding to the length will make the domain name more memorable and meaningful.
Another thing to remember is to keep your name easy to pronounce.
Before you know it, people will be talking about it on the phone, radio ads, television ads or in casual conversations.
Avoid names that only work in print, or need to be spelled in order to be understood by people.
It is not a good idea to choose a domain name with homophones.
Consider being creative with words that sound the same but are spelled differently like TooStars.
com and TwoStars.
com, these may sound alike but in actuality each of these websites is different.
When creating a good domain name avoid shady characters like hyphens.
Remember a domain name cannot begin or end with a hyphen, and the length can be anything up to 63 characters.
Finally, be sure to only do business with a reputable domain name registration company, even if a certain company is offering super cheap domain names.