1.
Write with clarity.
Some bloggers are using big, fancy words on their blog posts thinking that this is one way to convince their readers that they've got higher intelligence.
Well, let me tell you that this is not necessarily true.
You see, people can easily get frustrated when they can't seem to understand the points that you're trying to get across.
As they don't have time to waste, they will surely not consider reading your blog posts over and over again.
Instead, they'll move to the next blog that can give them the information they need in a very easy to understand manner.
You don't want this to happen, do you? 2.
Use keywords.
Make your blog searchable in the online arena by optimizing each blog post that you create.
Insert the keywords or keyphrases that you're targeting on your headlines, on your first and last sentences, and at least once on each of your paragraph.
Just make sure though that you'll only use your keywords twice for every 100 words.
You don't want to be a keyword abuser.
3.
Review your blog articles.
Before you go ahead and push that publish button, I suggest that you check your blog article first.
Does your headline fit your content? Is your lead paragraph interesting enough to get your audience to read on? Is your blog post interesting to read? Would somebody who is virtually clueless about your topic understand your post? Is your blog article free from jargon and highly technical terms? Does it contain complete information? Does your content flow smoothly? Is it free from grammar, spelling, and factual errors?