Twitter trending topics are extremely popular and the need for real-time local Twitter trends is high among savvy marketers seeking dominance in this microblogging platform.
How can you find Twitter trending topics, read on and find out! The key to getting Twitter for business right is to have your posts seen by as many people without appearing "spammy".
To do this, you might need to know what terms or phrases are being searched for by Twitterati.
The list of "trending topics" on the right side of Twitter's home page is a coveted spot, mainly because millions around the world are searching for those topics.
From Shah Rukh Khan's latest advertisement to the death of any prominent personality - it does not take too long for a trending topic to gain maximum prominence on Twitter.
In fact, a number of marketing companies are driving Social Media efforts to get a spot on the trending list.
Twitter Trends: Their Origins Although most marketers are not aware about the origins of these topics which begin to trend on Twitter, it is understood that the trending algorithm finds topics which a huge population is tweeting or retweeting about.
According to a study by HP Labs, 31 percent of trending topics were believed to have come from retweets; 72 percent originating from close to 20 major news sources (CNN, BBC) based in the U.
S.
, UK and Brazil.
Hashtags also begin to trend when they are new to the algorithm.
For instance, if some one tweets about #china earthquake and more people begin discussing the earthquake using the same hashtag, it is likely to trend on Twitter.
It's quite possible that topics will trend, get off the list and even reappear at a later date.
They appear for about 40 minutes at a time.
These topics appear on your Twitter homepage, by default, displaying topics and hashtags that are trending worldwide.
However, you can change this setting to find topics which are trending in the geographical location of your choice.
Finding Trending Topics on Twitter Marketers who realize the true value of these topics are most often looking for web applications which can help them track popular trends and Twitter hashtags.
There are a wide variety of applications including iPhone apps which they can use to understand the trends on Twitter and try to apply it to their business.
Web-based applications like Twitter Search, Twist, Monitter, Hastags.
org and Tweetmeme provide useful and interesting insights on the topics which are trending on Twitter.