Making money online seems the answer to all ills, be it for stay-at home moms, those sick of the rat race and to those who have just lost their jobs and know there is nothing else out there at the minute.
However, if you just jump in without any thought at the first great offer you find on the internet, the first promise to make you a millionaire, you will undoubtedly come unstuck.
Nearly every other 'profession/job' requires some work; lessons to be learned, pitfalls to be aware of.
To be successful, you have to be prepared.
The same applies to the Internet marketing industry.
It may appear simple but it is not easy if you don't know what you are doing.
Most people will not make any money online and yet there are others who will make more in one month than most people make in a whole year.
How can this be? It is simple; you have to love what it is that you do.
Working for yourself is harder than working a job.
There is no-one looking over your shoulder to make sure you are doing what you are supposed to be, nobody looking at the clock when you arrive at your desk.
This is a good thing! But the flip side is you only have yourself to answer to and when you feel de-motivated, it is your passion that will get you back to your desk.
If you are selling someone else's products, you must love and believe in them.
Not many of us can effectively sell something that we just don't have faith in.
Many online entrepreneurs are so good at what they do that they don't need this love or belief.
They simply could sell anything they choose.
So you can see doing something you love works in two ways; providing motivation and belief.
Of course, doing the thing you love is not the only thing you need; you must also have a good website, have an effective marketing strategy, good procedures and take consistent action and constantly review your plans.
If you are promoting someone else's products, it always helps if you have used the products and services so you know first- hand that they work.
The company that you are looking for is out there but don't settle for something you are not comfortable with.
It is your goal to get to the point where you can sell just about anything online.
This is when your passion becomes internet marketing itself! Remember, start by doing something you love; it will keep you motivated through the learning curve which will be steep for most and focus on products that you believe in.
If you do these things, success will be yours.