Optical H began its online project last year, with the main goal of updating and replacing selling glasses towards means without borders (Internet). Its beginnings as local company in 2007, whose name is Optica Herradores, have not stopped its intention to get an international effect. It is about an enterprise integrated in digital area, translated into four languages (Spanish, English, German and French) and counts with many products coming from more than 200 brands with the best worldwide prestige (Channel, Dior, Arnette, Ray Ban, Emporio Armani…).

As online store, the development of Optical H has been incredible, thanks to a constant sending of packets to countries as Spain, Australia, Germany or France, among others. In this sense, the optical company pretends to put in its online system a virtual service of complete glasses graduation, with the aim to make easier the purchase to potential customer, relative to health and visual fashion.

Optical H stands out selling glasses sector (both sunglasses and eyeglasses) due to a simple website, easy access and adapted to mobile technology. Moreover, its selling philosophy is focused on the constant promotion with several discounts. Likewise including liquidation glasses with affordable unit pricing, through a permanent outlet on website.

A project with international view where Optical H makes sure the needs from a potential customer; now on Internet too. With payment systems which promise the best security during the transaction (credit card, PayPal, wire transfer or cash on delivery).

During three first months, the company had recovered the initial investment due to the average income by sales and a constant growth. Likewise, and as challenge on innovation, Optical H includes an online service about a complete graduation and personalization with all kind of lenses. That is to say, the user is who introduces graduation parameters with an easy way, when he is buying both eyeglasses and sunglasses.

A project where the enterprise FreshCommerce, as technologic supplier from optical center, has analyzed and developed in minute detail. As an example about high quality on Internet, we find its recent participation in E-commerce Awards 2014, getting the fifth place among almost 400 participants.

In the same way, it is important to take into account that Optica Herradores is certified of commercial quality and it is Varilux Specialized optical regarding ophthalmological lenses. A career where Optical H always try to satisfy the customer prospects and the needs for improving the visual health in every case.