Want to have hundreds of curious visitors going to your site on a daily basis, without having to pay anything? If your reply is yes, then article marketing is great for you. Following are some ways that article marketing can be an asset that you need to be aware of if you really want to get into it.

Every Internet marketer recognizes the importance of gaining high search engine rankings. It's one of the ultimate things that can occur to your website, period. Article marketing helps you out in this area by giving you an easy way to increase your page rank. The page ranking of your site has a major influence on the kind of ranking you will get for your website in Google, which is currently the leading search engine. When you scatter your articles online, they build backlinks, and when you get related backlinks, your page rank gets higher. The higher number of quality backlinks you have, the better will be your page rank. Likewise, gobs of these article directories have really good page ranks, which means they will be apportioning it on to your site. Your page ranking is not only beneficial and crucial according to Google, but it is also a plus for your visitors to view. If you decide to sell your website sometime, obtaining a great page rank will get you a higher selling price. So there are many benefits of increasing your page rank and article marketing can really help you with it. Another benefit that stands out about article marketing is that you'll get a steady flow of traffic from the search engines along with the other websites that have published your articles. There are lots of marketers who still get traffic from old articles they published a long time ago. The thought for this is the Internet is now an information powerhouse that is repeatedly being fed with content of exceptional quality. When your articles are high quality and offer relevant info to the readers, they not only get ranked well in the search engines but also get distributed in newsletters, ezines and websites that publish third party content. This just proves that your articles are capable of directing newcomers to your site many times over, without having to pay for them. It's free traffic for life and the best part is it's highly targeted.

Another advantage to writing many articles is that you gradually create your own library of content that is available to you. The article content belongs to you and you can use it anytime you want for any purpose. There are many profitable uses for this content, such as combining articles into a course or ebook that can be given away as a promotion or sold.

This way you don't have to do any additional research to put together a useful ebook or course that you can use to build your list or as a free gift for your subscribers. You may also want to include republishing rights with your free report, to encourage others to circulate it. This is a form of viral marketing that has the potential to get you free traffic well into the future. To summarize, article marketing can be seen as of the most rare and trustworthy ways to direct targeted traffic to your site, without the worry of investing your money.

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