First impressions count.

Imagine if you are searching for How to Write Articles and youre brought to a website or a squeeze page that sells articles instead. Dont you think this is irrelevant to your search?

Relevance is the key to your success in your internet marketing sales. If your audience have landed on your page that is alien to them, they will just click away.

Familiarity in term of keywords or phrase typed in by your prospect with your squeeze pages content is utmost important to a searcher. When you type in your searches keyword or phrase, you would expect that the link to the squeeze page would result that a solution is being offered to you.

Either you would sell your products or services in your squeeze page or you would rather offer them free introductory information in return for their contact information like their first name and their email address to add to your mailing list is entirely up to you.

Your squeeze pages headline is written in bold and it has to contain the keywords or phrase that is similar with the words youve used to optimized your site or page.

In other words, to be effective in term of conversion of your visitors to a buying customer, your page must match their expectation of what they are looking forbenefits of your product and whether it meets their needs and wants. Your headline or subtitle should match your keywords:

Keywords: Endless leads

Your Key To Endless Leads,
Cash Flow And Branding!

Keywords: lead generation

By branding yourself as a lead generation expert, your prospects and customers will believe you have the credibility and they will join your organization/mailing list because of your skills.

Keywords: home based business, outsource, traffic generation, squeeze page

This book reveals the secrets on how you or anyone can outsource your traffic generation for your home based business by getting teams of people to drive traffic to your squeeze page and watch as your organization explode.

Keywords: massive traffic, search engines, article directories:

Driving MASSIVE traffic from search engines and article directories

To stay relevant and focus, squeeze page are design to contain a minimal amount of navigation linksto your sales page, to your order form or to your opt-in list. The purpose is to keep your prospect concentrate on their tasks on hand, i.e. to find a solution to their problem. Being a qualified prospect, your squeeze page is crafted with enough information for him to make a decision to buy your product or he should be brought to a sales page to do your selling there.