Marketing and advertising drive the pharmaceutical industry.
Without these tools to get their drugs recognized, pharmaceutical companies would not be able to generate enough revenue to continue producing and manufacturing more advanced drugs.
The main way in which they market and advertise is through claiming what their specific drugs can do.
Usually, they tout a drug's purpose - that is, what ailment it can treat - its effectiveness, and its known side effects.
All of this information is necessary for doctors and patients to make informed decisions.
Because pharmaceuticals often determine whether an individual lives or dies, truthfulness is advertising is essential.
That is, drug companies must be honest about what their drugs can and cannot do, because falsely claiming that a drug can cure an ailment may put an innocent patient's life in danger.
Unfortunately, drug companies sometimes do make false claims.
They say that a certain drug can treat a certain ailment when, in reality, it has little to no effect on a patient's well-being.
They may also say that a drug is more effective than it truly is, meaning that patients may not be getting enough treatment.
One of the worst false claims companies can make, though, is hiding the drug's side effects.
Side effects include what an individual may experience as a result of taking a drug as well as any effects that may occur when the drug is mixed with another drug.
Failing to disclose harmful side effects may jeopardize an individual's well-being.
While some patients may not suffer the hidden side effects, other may have violent reactions to the drugs, leaving them with severe injuries.
In more serious cases, individuals may even pass away.
If you or someone you love has been the victim of false drug claims, you may be entitled to financial compensation.
Discuss your legal rights and options with the New Jersey dangerous drug attorneys of Levinson Axelrod, P.
A.
, today.