Features

• Wholesale price is a reduced fee on products that the manufacturer or distributor offers to retailers. Auto body shops can often also obtain car parts, including tire rims, at wholesale cost, particularly if they order in bulk.
  
  

Function

• Reducing overhead makes it more profitable to offer competitively priced services, and purchasing at wholesale prices allows the retailer to mark up the cost of rims and profit on sales. By buying your rims at wholesale prices, through a liquidation outlet or discount retailer such as Wholesalersnetwork.com or Discountedwheelwarehouse.com, you can use your savings to further customize your "ride."
  
  

Considerations

• Manufacturers and distributors rarely offer wholesale prices to individuals. Ordering in low quantities is easier to do through the distributor, and is rarely done at all through the manufacturer. Attending trade and car shows and visiting supply booths provides the opportunity to obtain catalogs, see the rims in person, gather quotes, and check out your competition.