Fortune 500 corporations outlay billions of dollars every year on market research. According to the Council of American Survey Research Organization, companies spent $18.9 billion worldwide.

The corporations do their r and d either by phone or by paying consumers to take surveys. Phone telemarketing fell by the way side as quite a number people registered their phones on the Federal "Do Not Call" list due to annoying and pushy tactics of the sales people. So companies are turning to online surveys for their marketing efforts.

The Fortune 500 companies pay market research firms to create the survey, amass the results, interpret it, and provide outcome of the survey.

These market r and d companies create online surveys and pay people for their point of view. This is actually a considerably inexpensive way to establish how well a product will do before launch. Companies save thousands of dollars by experimenting consumer interest for their products and services. Whether it be a new product or an enhancement to current product or service, Paid surveys are a really inexpensive means method of weighing interest for the product or service.

Companies scrutinize the survey results when determining whether or not to launch a product, what the best timing would be, and what figure people will shell out for the item.

Paid surveys encompass everything from foods you get at the supermarket, to vehicles, to electronics. When you consider the multitude of students, retired, unemployed, and stay at home mothers with plenty of time on their hands, it's plain that this is a win-win scenario.

If you have some spare time and an internet hookup, earning money to fill out online surveys is an easy way to bring in a little additional cash. There are a few free and paid online survey companies and it's a good idea to try a several to be assured that there are always surveys to take.