Perhaps this is good advice for any venture; it is a particularly good posture when considering any sort of fundraising event.
Truly, it makes no difference what fundraiser program you are considering at this point.
In fact, it is best to start the evaluation process without any consideration for any type of fundraising program.
A predetermined program will often times end up with disastrous results.
As an accountant, I have helped many companies over the past 2 decades decide on which accounting software package they should use.
If I would allow them to just pick something off the shelf because it had a nice name, the company would be woefully disappointed, and I would quickly be out of a consulting job.
Consider too that a carpenter doesn't build a house without first evaluating the cost and the tools it will take to build the house.
And that should be your position as well.
"Fundraise"- Consider the Cost There can be a significant cost to fundraising, and it may not be measured in dollars and cents.
Of course, many product-oriented fundraising programs requires your organization to pay for the product up front.
Some you can pre-order from your customers and get payment up front.
Indeed, available cash to "prime the pump" needs to be a consideration.
But I believe that the labor cost, even though you are not writing payroll checks, is a higher cost to consider.
You see, there are adults to oversee the event and organize the details before the program is presented to the body.
Then you have to enlist the help of other adults to begin to carry this program farther.
That means you have to establish agreement with the group so these adults will give up a chunk of their free time to help out the organization.
Now once you get them enlisted, they now have to enlist the help of the worker bees- those that will actually carry out the program.
And sometimes this is an overwhelming task as commitment levels for younger ages is difficult at best.
So who ends up doing the work? And of course there is all the money and product tracking in and out of the organization so that hopefully at the end of the day, you will have made a profit.
"Fundraise"- Consider the Tools The tools are the physical items necessary to carry off this fundraiser.
These tools represent a real, hard cost to your fundraising efforts.
These tools may include:
- cash money box
- paper for flyers
- letters
- envelopes
- stamps
- printing costs
- graphics design (if needed)
- product purchases if paid up front
- advertising or marketing
- etc
"Fundraise"- The End In Mind Fundraisers are typically not done for the fun, but for the funds! The question is, how much money do you need to raise and what are your resources to raise that money.
These questions will help you to decide what "fundraise" program you choose.