Organic is a word all too often thrown around too casually, or simply as a marketing ploy.
It is very important for the consumer to understand what this means, and to ask the operator a the proper questions.
With no regulation on the word "Organic" it can mean natural petrol based cleaners, Carbon dioxide cleaning, a dry cleaner who uses biodegradable laundry bags, or the use of Wet Cleaning Methods.
Let's get into what each one of these means.
Gasoline is a petroleum based substance, and therefore would be considered Organic.
Now I am sure your dry cleaner isn't washing your clothes in gasoline, but some of these other formulas marketed as organic are not any safer! In fact several of these can be found on California's Proposition 65.
(Consumer Protection Amendment) C02 cleaning while safer than the use of Petrol based cleaners is still not the best thing for you or the environment.
While it is said that the C02 is actually recaptured, in the end this is still a toxic agent contributing to the largest amount of Green House gas emissions each year.
This is what your car releases from it's tailpipe, and toxic if inhaled in any amount.
Reusable Garment Bags, are great, and all cleaners should go this route, but obviously this doesn't constitute "Organic Dry Cleaning".
Wet Cleaning, the most Organic of all choices is made up of using sophisticated washing equipment along with precise agitation cycles, as well as sophisticated reforming and reshaping equipment.
This is the only true Organic Method and recognized by consumer reports as the safest substitute for conventional (PERC) Dry Cleaning.
Not only is this method safer for the operator, and patron, but also gentler on clothing too.
Typical garments cleaned with these methods last 30-40% Longer, and obviously come back absent of any chemical smell.