- 1). Search the state's business database to make sure that the name is available. Secure your assumed name from your state's secretary of state office. The process involves completing a simple application requesting owner information, the chosen name and information about the company. In some cases, you must contact your town or county administration building to file for the assumed name.
- 2). Open a business bank account using your assumed name. The bank needs to see a copy of your filed assumed name form as well as proof that your company is registered with the state and EIN (Employer Identification Number). You must also provide your personal data (name, address and Social Security number).
- 3). Establish business loan and credit card accounts using the assumed name (often called a D/B/A on applications).
- 4). Provide your assumed name whenever a client requests your payee information. If a customer sends you a check make sure that he writes your assumed name in the payee section.
- 5). Publish your assumed name on all sales and marketing materials. That includes business cards, fliers, websites and catalogs.
- 6). Create a logo that integrates your new assumed name. Insert that logo into all of your marketing materials.
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