Hi today we are going to look at article marketing.

Articles are fast becoming one of the best ways to promote your product or service. They are also a great way to establish yourself as a reputed author in your field.

People are always looking for ways to advertise their business online and articles are a great way to do it.  What are some of the ways to advertise online? Search engines are popular. Pay per click advertising is often used, as is regular (or organic) search results. Search engines dominate the advertisin market in that they result in the most traffic for the internet. But there are other ways to advertise as well.  Another way is to promote and advertise via email. Many internet marketers use opt in lists to advertise their product or service.

But what is article marketing? Article marketing is a great way to advertise your internet business and most of the time it is free. First you write an article (300-1000 words) about your product or service. There are a variety of ways to construct the article: you can write a review, introduce a product or service, etc. The author writes his article with his reader in mind: the article is informative, contains lots of relevant information, delivers that information in a easy to read manner, and is entertaining to the reader. Then you market the article after it is written. You can advertise in search engines...ppc (pay per click) is popular. Or organic (standard) search results can be used. The advantage of PPC search results is they are near the top of the search results and result in your website receiving alot more traffic than standard listings. You can advertise in article directories, most of the time free. Directories are often one of the most visited sites on the internet.

Articles are available on the web 24/7 for potential buyers and readers to see.

A great place to advertise your articles is Article Cardinal.  Article Cardinal is an article directory and it is free to publish your articles, as many as you like.

Well that's it for today.

Have a great day!