For many new business owners one of the hardest skills to come to terms with is writing.
Since we know that well written articles and constant fresh content on a blog is a fantastic method to grow your business you need to write.
Unfortunately, it also one of the most intimidating aspects of owning an online business.
Hearing the fact that anyone can write is not always helpful.
There is a mass of information on the internet to help you learn the basics of writing a good article, but ultimately you just sit down and just write.
There are three keys to writing a good article.
1.
Always write in your natural voice.
Far too often we return to the bad habit of trying to impress with our large vocabulary, thinking it will impress people with our brilliance.
But in reality it turns people off of your article.
If they don't understand what message you are trying to convey, how are you helping them.
Use your voice and you will find people will respond in a more positive manner.
2.
Write about what you know.
As a new business owner you are going through unique situations.
Most new people will have similar experiences, but your solutions make you different from everyone else.
By explaining to people what you are going through, rather than what an experienced marketer may write about, it gives you a voice of authority.
Use your inexperience to give you the voice of an experienced writer.
3.
Just write.
No matter what you feel about your writing, put words down.
Allow it to simply flow out of you.
There will be the need to correct and edit your work to give it natural flow, but you will probably find that your writing is better than you expected.
We are natural communicators and the words are inside of you, so put it on paper.
Writing is intimidating, but it doesn't have to be.
We tend to make it harder than it actually is by trying to compare ourselves to experienced writers.
Take your time and get the words on paper in a natural way, and you will soon find that your home business has a lot of content on the internet.