Breeding Web Traffic to a site is very significant. Web visitors must
have a glimpse on the business to have the chance of getting
customers. Traffic Exchange programs work very well in producing huge
target traffic to a site. The next very significant thing is how to
capture the interest of these web visitors. They must be directed to a
page that would fascinate them and lead them to know more about the
business. Such page is a Squeeze Page; and knowing its structure would
give a better understanding on how it could work very well once
traffic is directed to it.
Consider that the traffic will be driven to a squeeze page, and not to
the site itself. To begin, it already has options on how to set it up.
A squeeze page could be an opt-in form for a newsletter, or a simple
sales page. Whatever it is, the page must have something like a one-
time special offer that will surely oblige the viewers to take part
of; whether it is to buy or subscribe.
When the web visitor decides to know more about the business, the
squeeze page must be structured to have a link redirecting them to an
acknowledgment or thank you page. In this page, up-selling can be
done. More details about the business, product, or service can be
stated. A smart way in doing this could be incorporating ads
associated with the products or affiliate products. This must also
appear like a one-time offer.
The squeeze page can already be a tool to let the visitors opt-in and
leave their contact details for a mailing list. On the other hand,
this can also be done in the thank you page. This is very important as
the future connections with the potential customers will rely on it.
This serves as a permission to contact them in the future and send
more details about the business; and could end in more revenue.
Furthermore, there are some things that can be included in a
newsletter to have higher chances of generating revenue. One is to
sell advertisement space; the more subscribers there are the more
possibility of giving a higher cost for a page. Conversely, ad space
must be tracked so the advertisers will surely have enough attention
from viewers and opportunity to get sales. Another thing that can be
done through newsletters is introducing products as an affiliate. The
links to reach the affiliates could be embedded in it. However, the
best thing to do is to sell one's own products to the subscribers.
In the end, not all of the things that can be included in a newsletter
must be sent at one time. Planning the content is best so the
potential customers will not be bombarded with information that might
lead them to send the future emails to trash. These pointers can be
considered when making a squeeze page so that when traffic arrives, it
will work well. This is especially when engaged with a Traffic
Exchange program. As huge target traffic are led to the page, it must
have a certain structure to have higher chances of generating revenue.
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