The security camera business has boomed tremendously lately. Credit this to the availability and price of mini cameras and other related safety devices that more people would wish to have such systems installed in their homes and businesses. This presents big possibilities for increased orders and sales numbers for security camera manufacturers for their services and products.
This also presents a huge opportunity for outlets offering these products on the Net or in physical stores. You can milk the incontrovertible fact that the majority still have limited knowledge about security devices and many would still think such devices are very dear or are extremely tricky to install and maintain. Supplying them with relevant knowledge on the subject of safety systems and mini cameras can enlighten them to the numerous benefits they can achieve and the most effective way to do this is to provide them with great instructional videos.
The Power of Video promoting
Online video has literally exploded in appreciation in recent years and has developed into one of the strongest marketing tools in modern society. There are practically over 1 billion videos on YouTube and other video hosting site being studied every day. Apart from that, these videos are shared to more folks on social networks such as Facebook, with over 400 million users, and Twitter that produces over 50 million tweets a day.
Just imagine using the power of this outstanding marketing tool at your disposal. You can make instructional videos that may be accessed and observed by a never ending variety of possible customers enthusiastic about having mini cameras and safeguard systems you are retailing. These videos may also be great purchaser service tools you can use to furnish your current clients with the information and support they need to get the most from their mini cameras.
In contrast to what nearly all of the people think, it is nearly simple, fast and affordable to provide an instructional video you can upload to film sharing sites. You actually do not require a really expensive camcorder or video recorder to make the best movie and you can churn out short movies only using still pictures and a video revising software and the following can show you how.
Making Your educational video
Making an instructional DVD would need some preparation on your side, both psychologically and physically. You need to plan things ahead and not do things at the heat of the second. Planning things scrupulously and taking each consideration into account can help you come up with an enjoyable video that would spark the interest of potential customers for your wares.
* Equipment
The most important piece of apparatus you'll need to make a video is a camera either a capable camcorder or a still camera. You do not need a dear high definition camera for this. A camera that has enough resolution ( bigger than 5 megapixels ) to produce clear and sharp pictures would be sufficient to provide a reasonable video. You can even use one of your security camera systems to get pictures and footages and use these as samples of what your wares can do.
* Software
You may also need to have good video modifying software to process the pictures and footages you need to provide your instructional video. These applications can facilitate you to check over, trim, and merge stills and video files to produce a single-flowing flick. You are able to add nice transitions, text and graphics to make your videos more interesting and easier to understand.
You don't need to buy a pricey video revising application utilised by pros. There are a number of free or open source video modifying applications available in the web you can download and use. These applications are packed with enough features to help make a respectable video. These applications include :
JayCut jaycut.Com
Windows Moviemaker Microsoft.Com
Camtasia techsmith.Com
ScreenToaster screentoaster.Com
* Script
Every movie needs a script otherwise it might all be totally messy. A script is important so you can have an organised flow in your picture so what you need to convey is delivered clearly and simply understood. You will also need a shot sheet or a storyboard to plan the shots and views that you want to appear in your motion picture. You can do this by planning what you need to appear in each frame of your video, whether the source is from a snapshot or photos.
* Audio
An instructional video would be good with text and photographs that explains how a specific process is prepared, but if you add a voice part the ensuing video would be great. Asserted out instructions are way more private and would simply appeal to the majority counting make them give more attention to what you need to convey. And to make it all very exciting, you are able to add background melody that will add flavor to your photos and footages.
Educational DVD Products You Can Make
Now you have all the obligatory preparations and materials you need, you can now start making your educational DVDs and the next projects can be great concepts where you can begin with.
* Laying Out a Security set-up
One of the most simple but critical thing brand new patrons would want to know about security systems is the simple way to expend a proper setup. You can begin by showing them the equipments they'd need, an introduction to the cameras they can use, and some pointers on where and how to set your mini cameras up.
* Mounting a Security Camera
One thing that would seem insurmountable for most people is when it comes to installing devices and widgets such as your video security cameras. You can make an instructional video that would show your customers a step-by-step procedure on how they properly install their mini cameras, from choosing the best location that would give the best area of vision or viewpoint to tangibly mounting the camera unit itself. Explain to them the seriousness of proper mounting to get the best coverage of the place you want to monitor or put under surveillance.
* Setting Up a GPS capable Camera
Your customers would want to have the newest mini cameras that are already GPS capable and showing them how to properly set one up would be a fascinating piece for them. Give instructions on the way to find a good layout, how to mount the unit, and how to enable the GPS features of the camera.
Distributing Your masterpiece
Once you're done with your educational DVDs, the single thing left to do is upload it online to where your possible clients can appreciate them. These are some sites where you can do so :
YouTube and other video sharing sites
File-sharing internet sites like GoogleDocs
Your own website or blog
Your product listing at eBay or similar sites that let video uploads with the products you sell
Educational videos are great way to advertise what your products can do that would definitely get the interest of your potential customers. Making a video can be reasonably easy to do, but you continue to need good planning and careful preparations to make your videos as effective as you want them to be.
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