Briefly, here are the 7 steps needed for online success: 1.
Keyword Searches 2.
Traffic 3.
Capture Pages 4.
Autoresponders 5.
Teleconferences 6.
Prospecting Scripts 7.
Closing Scripts Key Word Searches- The reason you found this article is because you searched on a key word or phrase like "how to start a home based business online" and this article showed up in the list of things to read.
So the first thing is to identify the key words and phrases that identify your market.
More specifically, people search the web daily to solve problems.
You want to position yourself as an expert to solve their problem.
Traffic- Traffic refers to people searching the web and finding your article or web page.
Like foot traffic in the door of a retail store, you want traffic to visit your site.
There are 4 ways to get traffic.
1.
Write articles like this one.
Folks find the article and if it interests them, they may click on the URL at the bottom of the article for more information.
2.
Solo-ads.
These are emails that are sent to people recommending your product or service.
People are much more likely to take action when you recommend a product or service to them.
Same goes for your online product or service.
3.
Pay Per Click.
This is paid advertising where you pay Google, Yahoo, or Facebook to post your ad.
Basically the provider charges you for each click.
This can get very expensive, but it can also be the most productive 4.
Purchase Leads.
You can buy leads (people who are looking for specific information) and send emails directly to them.
However, be mindful to not be sending spam or unwanted information.
Capture Pages- sometimes known as a squeeze page, it's a one page website that provides a unique FREE offer in exchange for your name and email address.
You get the offer when you sign up or opt-in.
Autoresponders- An autoresponder is a program that sends a series of pre-written emails to those who opted in (prospect) through your capture page.
The initial emails welcome the prospect and provide the free, promised information.
Further emails entice the prospect to take action like call your teleconference or to buy your product or service.
Teleconferences- A teleconference is a pre-recorded audio of you talking about your product or service.
It's used to screen folks before you talk to them on the phone.
If they like what they hear, often times they call you! Prospecting and Closing Scripts- Probably one of the most overlooked segments of this process.
You need to craft what you are going to say before you talk to the new prospects and before you close the deal.
You need to sound like and be the expert.
A script is the perfect way to do just that.
Online businesses are work, but consistent effort pays off.
Following these steps can get you online inexpensively and successfully.